January 30, 2013- Earlier in January, we took a trip to Las Vegas and Nashville to visit our newest client’s restaurant locations. As part of our research and discovery process, we quickly immersed ourselves in the local culture, and as always, came back with loads of inspiration, fresh ideas and a ton of photos!
Las Vegas left us energized and inspired by the vibrant night culture, its hip new hotel lobbies and edgy designer store fronts and their interiors. In Nashville, we felt the southern hospitality and danced to the local music scene spilling out onto “honkey tonk” road.
Our camera’s memory card tells a story of the found vernacular typography, flashing neon signage, and the new angles and textures we came across.